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Über Similarweb

Digital-Market-Intelligence-Unternehmen, das von Hundertausenden Unternehmen für globale geräteübergreifende strategische Erkenntnisse genutzt wird

Erfahre mehr über Similarweb

Vorteile:

The software is pretty easy to use. The learning curve isn't steep at all.

Nachteile:

This can then make forecasting for certain sites difficult.

Bewertungen zu Similarweb

Durchschnittliche Bewertung

Benutzerfreundlichkeit
4.7
Kundenservice
4.2
Funktionen
4.4
Preis-Leistungs-Verhältnis
4.1

Weiterempfehlungsquote

8.5/10

Similarweb hat eine Gesamtbewertung von 4.5 von 5 Sternen basierend auf 100 Nutzerbewertungen auf Capterra.

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Nutzerbewertungen filtern (100)

Nikola
Nikola
Research and Analytics Specialist in Polen
Verifizierter Nutzer auf LinkedIn
Unternehmensberatung, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great tool for web analytics

5.0 vor 2 Wochen Neu

Vorteile:

It's a really well-rounded tool with lots of features, from basic website metrics and ranking to keyword analysis and cross-shopping. It's extremaly intuitive and easy to use and you can download all the results in PDF or Excel format or download ready-made visualizations as pictures. Results look great on presentations for clients and give lots of insights on how clients are using their websites compared to their competitors.

Nachteile:

Not all the features are available from the start and you need to buy additional "packages" of features, such as separate geographies etc., which can be very costly.

Anil
Marketing Executive in Türkei
Marketing & Werbung, 5’001–10’000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Marketing Analysis with SimilarWeb

4.0 vor 2 Jahren

Kommentare: I am using Similarweb to understand market, our competitors and have analysis for our marketing perspective.

Vorteile:

You can understand each section of your website that you are targeting the market, get insightful data to understand.

Nachteile:

Similarweb is really expensive, there are lots of feature to use but the price is quite expensive.

Mateusz
Senior Research Analytics Specialist in Polen
Unternehmensberatung, 1’001–5’000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Web traffic analysis

3.0 vor 4 Monaten

Vorteile:

Its very intuitive and easy to use. Compared to other products it provides good data, with a really good feature for quick exporting.

Nachteile:

The data we get needs to be crossed check with internal tools for accuracy.

Darko
Lead Generation Specialist in Serbien
Computer-Software, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

It is the best SEO and website analytics tool on the market

5.0 vor 2 Jahren

Kommentare: Very good too with accurate data but also very expensive and not suitable for startups.

Vorteile:

It has a free chrome extension with basic data. Their data are very useful for our business to identify the best possible prospects that have the highest traffic.

Nachteile:

Similarweb doesn't provide traffic data for websites with lower traffic. Sometimes I need to get their traffic data so I need to use SimilarTech.

Francis Carolina
Francis Carolina
Co Editor Chief in Costa Rica
Verifizierter Nutzer auf LinkedIn
Unterhaltung, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

One of the best tools for digital marketing

5.0 vor 5 Jahren

Kommentare: With Similarweb I have been able to analyze and segment my audience and that way I have been able to generate digital content on my blog that is more attractive to them. It has allowed me to improve engagement with my readers. In addition to saving time to generate the most appropriate and specialized content.

Vorteile:

Initially I found similar web searching for a tool that would allow me to visualize insights and segment my audience. But then I realized how powerful it is. With Similarweb you not only get analytics from your website, but you can observe the behavior of the target you have defined and their interaction with websites of your competition, which I can describe as a revealing experience for your business. The data provided by Similarweb, show you two scenarios, the first one, helps you to become aware of what is your position with respect to the industry or niche that you are dedicated to and the second scenario, the panorama of your competition. With all these data you can make analyzes and make decisions focused on attracting more customers and improving your products and services.

Nachteile:

Some of the most interesting and attractive features that characterize Similarweb are available only in the premium version. However, in the free version there are also very useful functions.

Arika
Arika
Manager in Indien
Verifizierter Nutzer auf LinkedIn
Finanzdienstleistungen, 10’000+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Get competitive edge with SimilarWeb Pro's insights

5.0 letztes Jahr

Kommentare: SimilarWeb Pro is a handy tool to get traffic and keywords insights for your competitors. For the people in digital space, this is a very useful tool to have in your kitty.

Vorteile:

1. Helps you find out for what keywords are your competitors ranking and analyze their content strategy.2. Advanced reporting helps you gain better insights for your platform and your competitors.3. Also, helps you understand customer behavior.

Nachteile:

A certain level of domain expertise is needed to use SimilarWeb Pro.

Arheer
Arheer
Marketing Manager in Indien
Verifizierter Nutzer auf LinkedIn
Internet, 1’001–5’000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Easily get access to competitor's traffic

5.0 letztes Jahr

Kommentare: Traffic derived from SimilarWebs is seen as the most authentic source of traffic (globally). The platform gives you bifurcation of traffic across multiple channels.

Vorteile:

SimilarWebs can give traffic for any website on the internet. You can also do keyword research for any given topic.

Nachteile:

It does not store historical traffic numbers.

Cameron
Cameron
Business Development in UK
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great for finding website information

4.0 vor 5 Jahren

Kommentare: Really good experience with similarweb, it has removed our guess work and given us a proper way to prospect companies depending on their web traffic.

Vorteile:

Quickly and easily get data for most websites Provides information for Bounce rate, page views, monthly visits and geographic The chrome extension is great

Nachteile:

Sometimes it cant find website data and presents nothing A lot of the data is inaccurate but gives a good indication

David
CSM in USA
Sport, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great to get info

4.0 vor 10 Monaten

Kommentare: I liked it a lot upon introduction, it made my job easier on a day to day basis.

Vorteile:

Similar web gives you a lot of key information about companies you might be interested in doing business with or interested in.

Nachteile:

Parts of the tools are rudimentary and redundant, overall it works well but there are more versatile alternatives.

Themis
Themis
Head of digital marketing in Griechenland
Verifizierter Nutzer auf LinkedIn
Möbel, 11–50 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Very useful software for Seo and competitive research

5.0 vor 3 Wochen Neu

Kommentare: Very nice software with a lot of tools (but not free)

Vorteile:

I used similar web in order to check all aspects of my competitors

Nachteile:

There is no many free activities you can do through free trial

Mert
Social Media Specialist in Türkei
Marketing & Werbung, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Marketing Insights for SimilarWeb

4.0 vor 2 Jahren

Kommentare: I am using SimilarWeb to understand my competitors website and their marketing strategy. I am focusing what they are doing and try to understand my marketing insights.

Vorteile:

SimilarWeb has important features to focus your marketing analytics. There are lots of insights for competitors and you can understand their strategy.

Nachteile:

SimilarWeb offers valuable features but it works really slow while you are preparing your marketing insights. Also SimilarWeb is quite expensive than other marketing tools.

Johnna
Senior Analyst in USA
Rechtsberatung, 2–10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

SimilarWeb Pro Review

4.0 vor 3 Jahren

Kommentare: I will continue to use SimilarWeb Pro despite lack of customer service. I would recommend to others but warn them of the customer service.

Vorteile:

The competitive insights we get through SimilarWeb Pro are a key part of our benchmarking and optimization strategies. The paid search overview and the domain overview are very insightful.

Nachteile:

Customer support is pretty bad - a rep didn't show to my scheduled call, reply to my email, answer my chat in platform, or answer my support inquiry form. Other con would be lack of audience insights/analysis for the Digital Marketing Intelligence Solution.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Computer-Software, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung
Quelle: GetApp

One of the most accurate tools for measuring site traffic

5.0 vor 6 Jahren

Vorteile:

When it comes to estimating site traffic of your competitors, it's so difficult to find a halfway decent tool that will give you something accurate. I've consistently worked with clients and my own company and checked the actual analytics data besides their estimated traffic. I don't know how they do it, but it's extremely helpful in getting a better perspective on the competition.

Nachteile:

At some point it would be fantastic to get a social media analysis section and see what is happening on competitors Social Media.

Andrey
Business Development in Slowenien
Computer-Software, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great platform for comprehensive analysis of any website or app!

5.0 vor 6 Jahren

Kommentare: Lots of useful data for competitors analysis which SEMrush doesn't have!

Vorteile:

My favorite feature is that I can see the exact traffic sources that generate traffic to any website. Marketing mix reports are great for export. App analysis feature is awesome, you can see lots of useful data. Google Play keywords analysis is also very comprehensive.

Nachteile:

I don't like when you sort the results by some columns there's no data and they ask you to upgrade. Also the data range is 12 months only and splitting data by countries is locked as you need to upgrade to a more expensive plan. There are also some freezes in Firefox when using the website.

Hakim
Designer in Algerien
Bekleidung & Mode, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

To test the markets and make effective business decisions

5.0 vor 2 Jahren

Kommentare: Some customers and subscribers to other platforms provide false data and metrics in order to monopolize some markets among them, so I review the receipt of numbers on the Similar Web site in order to make sure whether these numbers are close or far from reality.

Vorteile:

As a designer, I always look for good platforms to display my designs on. Similar web services help me find platforms that have a large number of visits, the site also helps me analyze the percentage of these visits in terms of where they come from to target potential customers.

Nachteile:

The site is somewhat superior to competitors in this field, but new subscribers may find it difficult to work on it to get used to it. I also did not find the sources on which the site relies on the data it provides.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 501–1’000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Awesome tool for web analytics

4.0 vor 2 Jahren

Kommentare: My overall experience is really good. I also used chrome extension which is very easy to use.

Vorteile:

We used this tool to check on the competition's performance by tracking their traffick, referrals, link and other data. This provides a base for our organic and paid media strategy. This enabled us to outperform pur competitors.

Nachteile:

There are some features which are not so necessary and can be removed. These create hindrance and distraction sometimes.

Katherine
UI/UX analyst in USA
Einzelhandel, 1’001–5’000 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Take a Peek Into Your Competition Strategy

5.0 vor 3 Jahren

Kommentare: Quite satisfying. It has helped us identify different opportunities and room for improvement when it comes to keywords, referrals, channel investment, geographic traffic and of course that sneak peek and x-ray scan on your competitors website.

Vorteile:

It's pretty intuitive, easy to use as a member of a team and to collaborate as well due to it's feature of creating and sharing dashboards. The quality of the data is impressive and so valuable to understand how your brand is performing within a competitive landscape.

Nachteile:

It is quite expensive but it's totally worth if your goal is to increase market share.

James
James
Account Director in UK
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Easy Competitive Analysis Tool

5.0 vor 3 Jahren

Vorteile:

We use this tool in pitches and it gives us a great competitive insight into our competitors and their activity.

Nachteile:

No real complaints - the user interface isn't as easy as other tools - but the data is spot on.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Glücksspiel & Casinos, 1’001–5’000 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

great tool

5.0 vor 3 Jahren

Vorteile:

Helps me check my traffic sources Very useful and accurate

Nachteile:

Currently meets all my needs, no problems

Laura
Director of Content Marketing in USA
Onlinemedien, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Good for competitor analysis

4.0 vor 4 Jahren

Kommentare: Overall, when trying to get a leg up on competitors in a certain vertical can provide useful data in making strategic decisions.

Vorteile:

Ability to get more in depth data on competitors to build out internal content and marketing strategies

Nachteile:

Is not a needed daily software, and at times does not get used much to justify the cost, largely dependent on current goals and needs.

Ruth
Digital marketer in Gibraltar
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Delivers important information instantly and with ease

4.0 vor 6 Jahren

Vorteile:

I love that I just click on it and it gives me a lot of information about the website I'm on (about traffic etc) so I can quickly see what kind of a website it is.

Nachteile:

It doesn't provide information about all sites - I think there has to be at least 1k traffic a month

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Luxusgüter & Schmuck, 2–10 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Easy for beginners and experienced users alike!

5.0 vor 6 Jahren

Kommentare: Overall I'd still recommend this product and prefer this over other tools in the market. It is great for beginners too with it's easy-to-use UI

Vorteile:

It has a very easy to use and user friendly UI when compared to it's competitors The free version was a good gateway to sway me to get a pro version and it wasn't disappointing.

Nachteile:

Not as much data as provided by other analysis tool when it comes to SEO

Alejandro
Digital Content & Engagement Director in USA
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Provides many insights on competitors

4.0 vor 5 Jahren

Vorteile:

The reports generated are easy to understand and provide many great insights.

Nachteile:

I did not have any issues with this software, though there is a lot of competition in the SEO software industry and thus many options.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Finanzdienstleistungen, 10’000+ Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Useful Tool

5.0 vor 3 Jahren

Vorteile:

Allows you to find inexpensive SEO terms to buy. Nice that you can compare to your competitor's traffic. Great to see where traffic is originating from.

Nachteile:

Can be hard to figure out at first. Could benefit from some training materials.

Alina
PPC Specialist in Rumänien
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Great marketing insights on different levels

5.0 vor 4 Jahren

Kommentare: Great product. I use it along with other makerting research tools. It offers great prospects, even if you only use the free version.

Vorteile:

SimilarWeb is very powerful to understand the competition and how good your site is within the industry. Even more, you can compare the two side by side. It is great for getting insights on user engagement, see how much traffic you have and how is divided and as a keyword research tool. I love the visual display of metrics. I find the whole UX intuitive and pleasing.

Nachteile:

It is not 100% accurate, as it happens with all traffic estimators. You need to draw your conclusions sometimes, but still, it gives good suggestions.