--- description: Detaillierte Informationen über Emarsys zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Schweiz. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Emarsys Kosten, Erfahrungen & Bewertungen - Capterra Schweiz 2026 --- Breadcrumb: [Startseite](/) > [Marketing Automation Tools](/directory/6/marketing-automation/software) > [Emarsys](/software/156634/emarsys) # Emarsys Canonical: https://www.capterra.ch/software/156634/emarsys Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.ch/software/156634/emarsys?page=2) > Emarsys ist die beste Wissenschaft- und Ausführungs- Datenplattform für individuelle Personalisierung, die den Kundenwert maximiert. > > Bewertung: **4.3/5** von 12 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Übersicht ### Wer verwendet Emarsys? E-Commerce \& Einzelhandel, Reisen \& Hotellerie ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **4.3/5** | 12 Nutzerbewertungen | | Bedienkomfort | 4.0/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 4.5/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 3.8/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 4.2/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: Emarsys - **Region**: Indianapolis, USA - **Gegründet**: 2000 ## Gewerblicher Kontext - **Zielgruppe**: 51–200, 201–500, 501–1'000, 1'001–5'000, 5'001–10'000, 10'000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert - **Unterstützte Sprachen**: Chinesisch, Deutsch, Englisch, Französisch, Russisch, Spanisch, Türkisch - **Verfügbare Länder**: Argentinien, Australien, Bolivien, Chile, China, Deutschland, Ecuador, Frankreich, Kolumbien, Peru, Russland, Singapur, Sonderverwaltungsregion Hongkong, Türkei, Vereinigte Staaten, Vereinigtes Königreich, Österreich ## Funktionen - A/B Testing - Abonnenten-Management - Aktivitäts-Dashboard - Angebotsmanagement - Anpassbare Felder - Berichterstattung / Analyse - Bonus-Verwaltung - CAN-SPAM Compliance - CRM-Systeme - Drip-Kampagnen - E-Mail Marketing - E-Mail-Management - E-Mail-Tracking - Engagement-Tracking - Ereignisgesteuerte Aktionen - Kampagnenanalysen - Kampagnenmanagement - Kampagnenplanung - Kontaktmanagement - Kundenkarten - Kundenprofile - Kundensegmentierung - Leadmanagement - Marketing-Automatisierung - Mitgliedschaft-Management - Mobile Optimization - Multichannel-Marketing - Personalisierung - ROI Tracking - Real-Time Analytics - Segmentierung - Social Marketing - Third-Party Integrations - Treueprogramm - Verhaltens-Tracking - Vorlagen-Management - WYSIWYG-Editor - Websitebesucher-Nachverfolgung - Zielseiten / Web-Formulare ## Integrationen (3 insgesamt) - Adobe Commerce - SAP Commerce Cloud - Shopify Plus ## Optionen für Kundensupport - E-Mail/Helpdesk - FAQ/Forum - Wissensdatenbank - Telefon-Support - 24/7 Live-Support - Chat ## Category - [Marketing Automation Tools](https://www.capterra.ch/directory/6/marketing-automation/software) ## Ähnliche Kategorien - [Marketing Automation Tools](https://www.capterra.ch/directory/6/marketing-automation/software) - [E-Mail Marketing Software](https://www.capterra.ch/directory/30013/email-marketing/software) - [CDP-Software](https://www.capterra.ch/directory/31334/customer-data-platform/software) - [Customer-Loyalty-Software](https://www.capterra.ch/directory/10031/customer-loyalty/software) - [Kundenengagement Software](https://www.capterra.ch/directory/30906/customer-engagement/software) ## Alternativen 1. [Brevo](https://www.capterra.ch/software/132996/brevo) — 4.6/5 (3408 reviews) 2. [Gmail](https://www.capterra.ch/software/202338/gmail) — 4.8/5 (13327 reviews) 3. [Mailchimp](https://www.capterra.ch/software/110228/mailchimp) — 4.5/5 (17572 reviews) 4. [ActiveCampaign](https://www.capterra.ch/software/79367/activecampaign) — 4.6/5 (2561 reviews) 5. [MailerLite](https://www.capterra.ch/software/136603/mailerlite) — 4.7/5 (2256 reviews) ## Nutzerbewertungen ### "An outstanding E-marketing Tool" — 4.0/5 > **Sebastian** | *22. Januar 2019* | Medienproduktion | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: First i will mention the very good support. In addition, the tool regularly evolves around new features that really help to optimize marketing. Especially the new e-mail editor (VCE) is easy to use and offers many possibilities of personalization also for ecommerce. In combination with WebChannel and the possibilities of the automation center (node ​​programming), powerful marketing automation can be created. > > **Nachteile**: Sometimes the WebDokumentation is a bit tricky:-) > > We are sending all of our massmailing (newsletter, sales, etc.) with emarsys and using it also for Marketing and Campaign automation and user Tracking. ----- ### "A solid eCommerce ESP" — 5.0/5 > **Verifizierter Rezensent** | *21. März 2020* | Marketing & Werbung | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: Emarsys is a robust emails marketing platform for eCommerce stores with hundreds or thousands of products. It captures many data points from campaigns to website engagement to contact events. The feature I like most about Emarsys is their block-based email campaign creation interface. It supports advanced-level developing, giving you control over your email design. > > **Nachteile**: The price point is very high and competes at the enterprise-level pricing. For businesses with lots of transactions that drive multi-million dollar revenue, this is a no-brainer. For others, it's best to go with a more cost-effective solution. > > Emarsys is an essential tool for email marketing and marketing automation at the enterprise-level. It integrates with eCommerce platforms, such as Magento. There is a learning curve to being a power user - this is not your typical ESP. ----- ### "Did not come through on what was promised" — 2.0/5 > **Rachel** | *12. Februar 2019* | Marktforschung | Empfehlungsbewertung: 2.0/10 > > **Vorteile**: Emarsys did not come through with what they had promised to my company for the amount of money they wanted to collect. We had signed an agreement but failed to tell us that there was a function that they "actually" couldn't provide. > > **Nachteile**: Emarsys did not come through with what they had promised to my company for the amount of money they wanted to collect. ----- ### "Emarsys is great, if you know how to use it. It has a lot of strengths... but" — 4.0/5 > **Verifizierter Rezensent** | *6. März 2021* | Übersetzung und Lokalisierung | Empfehlungsbewertung: 7.0/10 > > **Vorteile**: It's great if you have a large database, with lots of segmented info which you can drill down into to get the most out of the system. However, if you are a small/medium-sized company with not a lot of in-depth information on your database, then this can fast become an expensive lesson to learn. > > **Nachteile**: The system has a lot of options and scenarios which you can build out which can sometimes become overwhelming for the marketing team. > > Emarsys as a whole are great, the team are helpful and they do deliver on what they promise. My only issue with the system/product itself is the amount of work and training needed to learn how to use the system. ----- ### "One of the best omni-channel platform for businessess" — 5.0/5 > **Mohammad** | *13. Juni 2022* | Computer-Software | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: It is great at personalising and providing prospects and customers with a great digital experience. The platform is extraordinary for email marketing and marketing automation. The AB testing is simple to use and provides great results for both B2C and B2B companies. Emarsys is simply great at managing your leads and prospects based on their activities. > > **Nachteile**: Reporting is not the best for a great platform like Emarsys, it is very basic. It has revenue insights but we have tested and it does require some tweaks when reporting on sales or revenue metrics as the data is not 100% accurate. ----- Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.ch/software/156634/emarsys?page=2) ## Links - [Auf Capterra anzeigen](https://www.capterra.ch/software/156634/emarsys) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | ----- ## Strukturierte Daten