---
description: Detaillierte Informationen über WooCommerce zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Schweiz.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: WooCommerce Kosten, Erfahrungen & Bewertungen - Capterra Schweiz 2026
---

Breadcrumb: [Startseite](/) > [Onlineshop Software](/directory/3/ecommerce/software) > [WooCommerce](/software/187800/woocommerce)

# WooCommerce

Canonical: https://www.capterra.ch/software/187800/woocommerce

Seite: 1 / 43\
Weiter: [Nächste Seite](https://www.capterra.ch/software/187800/woocommerce?page=2)

> Webbasierte Open-Source-E-Commerce-Plattform, die bei der Erstellung von Online-Shops unter anderem mit Themen, Zahlung und Versandoptionen hilft.
> 
> Bewertung: **4.5/5** von 1040 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet WooCommerce?

E-Commerce-Plattform, die kleinen und großen Einzelhandelsgeschäften hilft, mehrere Kundenkonten, Zahlungen, Bestellungen und Inventar zu verwalten und zu speichern.

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.5/5** | 1040 Nutzerbewertungen |
| Bedienkomfort | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 4.0/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 4.6/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.5/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 90% | (9/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Automattic
- **Region**: San Francisco, USA

## Gewerblicher Kontext

- **Preismodell**:  (Kostenlose Version verfügbar) (Gratis Testen)
- **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1'000, 1'001–5'000, 5'001–10'000, 10'000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Windows (On-Premise), Linux (On-Premise)
- **Unterstützte Sprachen**: Englisch
- **Verfügbare Länder**: Australien, Frankreich, Kanada, Vereinigte Staaten, Vereinigtes Königreich

## Funktionen

- Angebotsmanagement
- Auftragsmanagement
- Berichterstattung / Analyse
- CRM-Systeme
- Catalog Management
- Datensicherheit
- E-Commerce-Management
- E-Mail Marketing
- Einkaufswagen
- Inventarverwaltung
- Mobiler Zugriff
- Retourenmanagement
- Review Management
- SEO-Management
- Steuermanagement
- Third-Party Integrations
- Versand-Management
- Website-Management

## Integrationen (18 insgesamt)

- Brevo
- Campaign Monitor by Marigold
- Elementor
- Google Analytics 360
- HappyFox Chat
- Klaviyo
- LiveChat
- Mailchimp
- MailerLite
- Meta for Business
- PayPal
- PayPal Enterprise Payments
- ReferralCandy
- Square Point of Sale
- Stripe

... und 3 weitere Integrationen

## Optionen für Kundensupport

- E-Mail/Helpdesk
- FAQ/Forum
- Wissensdatenbank

## Category

- [Onlineshop Software](https://www.capterra.ch/directory/3/ecommerce/software)

## Ähnliche Kategorien

- [Onlineshop Software](https://www.capterra.ch/directory/3/ecommerce/software)
- [Warenwirtschaftssysteme](https://www.capterra.ch/directory/30006/inventory-management/software)
- [Warenkorb Software](https://www.capterra.ch/directory/30848/shopping-cart/software)

## Alternativen

1. [Shopify](https://www.capterra.ch/software/83891/shopify) — 4.5/5 (6667 reviews)
2. [Wix](https://www.capterra.ch/software/169007/wix) — 4.4/5 (10606 reviews)
3. [Shopify POS](https://www.capterra.ch/software/205337/shopify-pos) — 4.6/5 (239 reviews)
4. [Salesforce Commerce Cloud](https://www.capterra.ch/software/180822/salesforce-commerce-cloud) — 4.6/5 (97 reviews)
5. [Adobe Commerce](https://www.capterra.ch/software/83890/magento-commerce) — 4.3/5 (655 reviews)

## Nutzerbewertungen

### "WOO WHO WOo" — 5.0/5

> **Keith** | *18. März 2026* | Einzelhandel | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: They do a great job of keeping the software updated and installed properly. Fee structure is in line with other software and often less in that there is no per transaction fee. Setup was easy, making new products or variants is also really easy.
> 
> **Nachteile**: Freight setup is complicated but this isn’t really a problem of WOO, freight is complicated. We use a third party for freight pricing. The store adds the freight but we don’t actually use WOO for freight.
> 
> We might have preferred a nicer look to the product listing but this works. We have never had a glitch and enjoy the simplicity of the program

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### "Great free plugin and easy to use once set up." — 5.0/5

> **Athena** | *2. Februar 2026* | Informationstechnologie & -dienste | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: WooCommerce made it easy to set up our online store, update products, offer different versions of products, and accept different payment types. Any issues we encountered have always been swiftly corrected. The core plugin is free, so the value is in it from the start.
> 
> **Nachteile**: Learning to set up products isn't entirely user-friendly, and takes a bit of effort to understand all the different components to it.
> 
> I enjoy working with it. While it takes a bit to learn, at times it's absolutely worth the time to learn once you have the hang of it.

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### "If you are just starting out or need Wordpress, woo commerce is your main option, otherwise if you can move to something better" — 3.0/5

> **Francesco** | *4. Februar 2026* | Kunst & Handwerk | Empfehlungsbewertung: 5.0/10
> 
> **Vorteile**: It is free, easy to setup (at least at the beginning) and you can start getting payment right away with a plethora of payment gateways
> 
> **Nachteile**: It is very hard to customize or adapt to your own business model. A simple thing like removing some fields from the checkout can be a painful process even with plugins
> 
> I needed to use woo commerce but it's an old platform that even if has been made "modern looking" it is still too clunky.

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### "A Highly Customizable Ecommerce Solution for WordPress" — 5.0/5

> **Scott** | *26. Januar 2026* | Baumaterial | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: We love how easy WooCommerce is to set up and manage, while still offering a high level of flexibility and customization. It integrates well with WordPress, and the plugin ecosystem is huge and there’s a solution for almost every use case. We’ve been able to tailor several WooCommerce plugins to match our exact business needs, and overall the platform has been very reliable. WooCommerce support has also been great whenever we’ve needed help.
> 
> **Nachteile**: The biggest downside is plugin management, especially when you run a larger store with a lot of extensions. Keeping track of plugin subscriptions, renewals, and which account they’re tied to can get confusing over time. We’ve occasionally had to reach out to support to merge or clean up subscriptions, but support has always been responsive and helpful.
> 
> Overall, WooCommerce has been an excellent ecommerce platform for our business. We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows. We primarily use WooCommerce-developed extensions when possible, but we’ve also had strong results with reputable third-party plugins. If you want a flexible platform that can scale with your needs, WooCommerce has been a great fit.

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### "Plug and Play and Get Paid" — 5.0/5

> **Patrick** | *3. April 2026* | Konsumgüter | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: Not only is it free to set up, but the fact that I was able to easlity create an ecommerce site to sell my products in literally in hours was great. The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly. Adding products and chaging pricing - also easy to use.
> 
> **Nachteile**: Seems I am always updating the plug-in, and I worry about security.  (Although it hasn't been an issue).  If I was not super savvy on web design/Wordpress, I might have found it difficult to set up.
> 
> I am please with being able to have an ecommerce store that works so I can concentrate on marketing and new product development.

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Seite: 1 / 43\
Weiter: [Nächste Seite](https://www.capterra.ch/software/187800/woocommerce?page=2)

## Links

- [Auf Capterra anzeigen](https://www.capterra.ch/software/187800/woocommerce)

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| de-CH | <https://www.capterra.ch/software/187800/woocommerce> |
| en | <https://www.capterra.com/p/225601/WooCommerce/> |
| en-AE | <https://www.capterra.ae/software/187800/woocommerce> |
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| pt-PT | <https://www.capterra.pt/software/187800/woocommerce> |

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