--- description: Detaillierte Informationen über ZoomInfo Sales zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Schweiz. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ZoomInfo Sales Kosten, Erfahrungen & Bewertungen - Capterra Schweiz 2026 --- Breadcrumb: [Startseite](/) > [Lead Management Software](/directory/30017/lead-management/software) > [ZoomInfo Sales](/software/168264/zoominfo-sales) # ZoomInfo Sales Canonical: https://www.capterra.ch/software/168264/zoominfo-sales Seite: 1 / 14\ Weiter: [Nächste Seite](https://www.capterra.ch/software/168264/zoominfo-sales?page=2) > Cloudbasierte Lösung, die Unternehmen dabei unterstützt, den Marketingbetrieb mit Datenbankmanagement, Aufgabenzuweisung und mehr zu verbessern. > > Bewertung: **4.1/5** von 317 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Übersicht ### Wer verwendet ZoomInfo Sales? Cloudbasierte Lead-Generierungsplattform, die Unternehmen jeder Größe dabei unterstützt, Workflow-Prozesse zu rationalisieren und den Marketingbetrieb mit Datenbankverwaltung, Aufgabenzuweisung und mehr zu verbessern. ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **4.1/5** | 317 Nutzerbewertungen | | Bedienkomfort | 4.3/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 3.8/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 3.6/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 4.3/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 70% | (7/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: ZoomInfo - **Region**: Vancouver, USA - **Gegründet**: 2000 ## Gewerblicher Kontext - **Preismodell**: (Gratis Testen) - **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1'000, 1'001–5'000, 5'001–10'000, 10'000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Mac (Desktop), Windows (Desktop), Android (mobil), iPhone (mobil), iPad (mobil) - **Unterstützte Sprachen**: Englisch - **Verfügbare Länder**: Australien, Deutschland, Finnland, Frankreich, Irland, Kanada, Neuseeland, Niederlande, Portugal, Schweden, Schweiz, Spanien, Vereinigte Staaten, Vereinigtes Königreich ## Funktionen - Absichtsdaten - Aktivitäts-Dashboard - Alarmfunktion / Benachrichtigungen - B2B-Lead-Generierung - Berichterstattung / Analyse - CRM-Systeme - Content Marketing Software - Dashboard Software - Daten-Import / -Export - Kampagnenmanagement - Kommunikationsmanagement - Kontakt-Datenbank - Kontaktmanagement - Konversationsanalysen - Kundenprofile - Kundensegmentierung - Lead Benachrichtigungen - Lead Segmentierung - Lead-Erfassung - Lead-Generierung - Lead-Pflege - Lead-Qualifizierung - Leadmanagement - Marketing-Automatisierung - Multi-Channel Attribution - Multi-Channel-Kommunikation - Pipeline-Management - Planungs-Tools - Priorisierung - Prädiktive Analytik - Sales-Pipeline-Management - Suchen / filtern - Third-Party Integrations - Verfolgung von Interaktionen - Websitebesucher-Nachverfolgung - Wettbewerbsanalyse - Workflow-Management - Zielkontoerkennung ## Integrationen (17 insgesamt) - Bullhorn ATS & CRM - Dynamics 365 - Dynamics 365 Business Central - Google Analytics 360 - HubSpot CRM - JobDiva - Marketo Engage - Oracle Eloqua Marketing Automation - Outreach - Pipedrive - SalesLoft - Salesforce Marketing Cloud Account Engagement - Salesforce Sales Cloud - Slack - Snowflake ... und 2 weitere Integrationen ## Optionen für Kundensupport - E-Mail/Helpdesk - FAQ/Forum - Wissensdatenbank - Telefon-Support - Chat ## Category - [Lead Management Software](https://www.capterra.ch/directory/30017/lead-management/software) ## Ähnliche Kategorien - [Leadgenerierung Software](https://www.capterra.ch/directory/30963/lead-generation/software) - [CDP-Software](https://www.capterra.ch/directory/31334/customer-data-platform/software) - [Software zur Analyse des Kaufverhaltens](https://www.capterra.ch/directory/32055/buyer-intent/software) - [Lead Management Software](https://www.capterra.ch/directory/30017/lead-management/software) - [Predictive Lead Scoring Software](https://www.capterra.ch/directory/32276/predictive-lead-scoring/software) ## Alternativen 1. [HubSpot Marketing Hub](https://www.capterra.ch/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) 2. [Dripify](https://www.capterra.ch/software/215082/dripify) — 4.7/5 (476 reviews) 3. [Cognism](https://www.capterra.ch/software/169083/cognism) — 4.7/5 (255 reviews) 4. [Lusha](https://www.capterra.ch/software/198383/lusha) — 4.0/5 (397 reviews) 5. [ActiveCampaign](https://www.capterra.ch/software/79367/activecampaign) — 4.6/5 (2561 reviews) ## Nutzerbewertungen ### "Great Sales enablement platform." — 4.0/5 > **Eric** | *15. Dezember 2025* | Informationstechnologie & -dienste | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: Very useful for contact data and for pushing contacts to my CRM. I enjoy the fact that it also gives you scoops and intent signals on companies you are trying to prospect. > > **Nachteile**: The login window for the extension or even to get on the platform, it takes ages to load and bugs out all the time. > > Solid platform with great data and insights on everything you need when you are prospecting your ICP'S. ----- ### "ZoomInfo-Top Data for a Reason" — 4.0/5 > **Nolan** | *4. Juni 2025* | Immobilien | Empfehlungsbewertung: 7.0/10 > > **Vorteile**: There is a reason why ZoomInfo has been the top company for business prospecting, and they have a massive database of contacts. Having the contacts is key and that was our biggest factor in using ZoomInfo. We were able to quickly and relatively accurately identify target companies and contacts within all of our markets across the country. > > **Nachteile**: Cost. Zoom Info, while they have the data, are also the highest price point vendor from our research and it's incredibly prohibitive for smaller businesses to utilize. That may be their intention as they seem more geared towards larger sales orgs. I also noted that for some accounts, their contact data hadn't been updated recently. > > Overall we were happy with ZoomInfo for the most part. It allowed some complex searches and customization for a niche industry in real estate, but ultimately we ran into issues with the accuracy of the data and the ability to find contacts. I wouldn't blame this on ZoomInfo however, more so the industry. Overall, their platform and Market Intelligence features were widely used on our team and we were able to source good results and updates from the search\! ----- ### "Solid prospecting database" — 4.0/5 > **Verifizierter Rezensent** | *9. Februar 2026* | Computer-Software | Empfehlungsbewertung: 6.0/10 > > **Vorteile**: Access to contact info, company info and other data relevant to prospecting new customers. The ability to have it live in CRM is nice. > > **Nachteile**: As with other similar services one challenge is accurate data on private companies and stale data, especially from smaller orgs. > > Overall good experience, certainly better than not having it and does save time when creating account plans and PG strategies. ----- ### "Highly Aggressive Commercial Terms, Disappointing Product – SME Buyers Beware" — 1.0/5 > **george** | *21. Mai 2025* | Bau | Empfehlungsbewertung: 0.0/10 > > **Vorteile**: In fairness, the user interface is well presented, and the breadth of integrations and feature marketing is impressive on paper. The onboarding process was structured, and initial contact with their sales team was professionally handled. > > **Nachteile**: The reality of using the product was a sharp contrast to its presentation. The intent data, heavily marketed as a core value proposition, proved consistently inaccurate and ultimately unusable by our outbound team. Despite significant internal efforts, we saw little to no meaningful return, and our team quickly stopped using the platform altogether. Far more concerning, however, is ZoomInfo's commercial posture. Despite providing a written communication confirming that our renewal had been voided, they later reversed their position and began aggressively pursuing payment for a further year of service. This is despite full knowledge that we do not use, and do not want, the product. Their actions demonstrate a complete absence of commercial integrity and reflect a business model built on rigid enforcement rather than value delivery. Their pricing tactics are similarly problematic – initial proposals run into five figures per month, only to be heavily discounted under pressure. Even at the reduced rate, the product failed to justify its cost. Their entire operation appears structured to extract maximum revenue with minimal accountability, and to lock businesses into unfavourable terms with no regard for the actual experience or outcome. > > Our experience with ZoomInfo has been overwhelmingly negative. We engaged in good faith, found the product lacking, attempted to exit appropriately, and were then subjected to aggressive and inflexible enforcement, despite ZoomInfo having confirmed in writing that the renewal was void. They have since ignored that position entirely. This feels less like a technology partner and more like a commercial trap. Their approach appears intentionally structured to exploit SMEs who may lack the legal resources to contest their tactics. The level of customer care is virtually nonexistent, and any conversation quickly turns contractual. For additional context, their Trustpilot rating is currently 1.6 out of 5. That alone should serve as a significant warning to others. Our recommendation is simple: avoid ZoomInfo. There are better products, better commercial practices, and better companies to deal with. ----- ### "If you’re in lead generation, ZoomInfo Sales is a valuable application to use." — 4.0/5 > **Suvankar** | *10. Oktober 2025* | Informationstechnologie & -dienste | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: ZoomInfo offers a vast database and seamless integration. I especially love the LinkedIn plugin — it’s incredibly useful for lead generation and has become one of my go-to tools. > > **Nachteile**: Pricing is a little high-SMEs are moving to Apollo for the same reason. The platform includes several unnecessary features. While the database isn’t 100% accurate, its overall quality is still impressive. > > I would say it's one of the mandatory database tools if you are part of a marketing, sales, or lead generation team. ----- Seite: 1 / 14\ Weiter: [Nächste Seite](https://www.capterra.ch/software/168264/zoominfo-sales?page=2) ## Links - [Auf Capterra anzeigen](https://www.capterra.ch/software/168264/zoominfo-sales) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nb | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Strukturierte Daten