Wer nutzt diese Software?

HubSpot-All-in-One-Marketing-Software ist ideal für wachsende Unternehmen, die ihr Inbound-Marketing erhöhen wollen, um ihren Traffic zu erhöhen, Leads zu konvertieren Leads und ROI nachzuweisen.


Durchschnittliche Bewertung

2368 Bewertungen
  • 4.5 / 5
    Gesamt
  • 4 / 5
    Bedienkomfort
  • 4.5 / 5
    Kundenservice
  • 4.5 / 5
    Funktionen
  • 4 / 5
    Preis-Leistungs-Verhältnis

Produktdetails

  • Startpreis
    $200/Monat
  • Kostenlose Version
    Ja
  • Einsatz
    Cloud, SaaS, Web
  • Training
    Persönlich
    Live Online
    Webinare
    Dokumentation
  • Kundenbetreuung
    Geschäftszeiten
    Online

Angaben zum Hersteller

  • HubSpot
  • http://www.hubspot.com/
  • Gegründet 2006

Über diese Software

Die Inbound-Marketing-Software von HubSpot bietet Self-Service-Business-Intelligence und Web-Analytics-Berichterstattung, um den Erfolg deiner Website und Online-Marketing-Bemühungen zu messen. HubSpot hilft auch, dass dein Geschäft online gefunden wird, deinen Website-Traffic in Leads und Kunden zu konvertieren und auf Basis deiner Ergebnisse zu optimieren. Fordere noch heute eine kostenlose Einschätzung an, um zu sehen, wie HubSpot dir helfen kann, Leads und Verkäufe zu generieren und den Erfolg deines Unternehmens zu überwachen.


HubSpot Marketing Funktionen

  • Analytik
  • Filesharing
  • Gruppenbuchung
  • Kollaboratives Schreiben
  • Kommentare moderieren
  • Post-Management
  • Suche
  • WYSIWYG Rich Text-Editor
  • A/B-Tests
  • Automatische Antworten
  • Bildbibliothek
  • CAN SPAM-Compliance
  • Customer Surveys
  • Drip-Kampagnen
  • Dynamic Content
  • Ereignisgesteuerte E-Mail
  • Landing Pages/Web Forms
  • Mailinglisten-Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscribe/Unsubscribe
  • Vorlagen-Management
  • WYSIWYG-Email-Editor
  • A/B-Tests
  • Analytik
  • Bearbeiten in Echtzeit
  • Drag & Drop
  • Formularerstellung
  • SEO-Management
  • Vorlagen
  • reaktionsfähig
  • Besucher-Identifikation
  • Kontakte entdecken
  • Kontakte importieren/exportieren
  • Lead Scoring
  • Lead Segmentierung
  • Lead-Erfassung
  • Lead-Pflege
  • Pipeline-Management
  • Planungs-Tools
  • A/B-Tests
  • Benutzer-Management
  • Content-Management
  • Dashboard
  • Ertragsmanagement
  • Google Analytik-Integration
  • Link-Management
  • Lokalisierung
  • Nachverfolgung mobiler Suche
  • Ranglisten-Nachverfolgung
  • Stichwort-Nachverfolgung
  • Tools zur Schlüsselwort-Recherche
  • Wettbewerbsanalyse
  • Wirtschaftsprüfung
  • Analytik
  • Automatisiertes Veröffentlichen
  • Content-Management
  • Filtern nach Schlüsselwort
  • Kontaktmanagement
  • Konversion-Tracking
  • Kunden-Zielgruppenansprache
  • Post-Planung
  • Verwaltung mehrerer Konten

HubSpot Marketing Neueste Bewertungen

Automatisch übersetzt. Zeige Originalbewertung

Tons of features, great training and support, but lots of caveats

4/5
Gesamt
5 / 5
Bedienkomfort
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
5 / 5
Preis-Leistungs-Verhältnis

Vorteile: Amazing, if not the best user-experience in marketing automation. Workflows are particularly powerful with plenty of controls to map your buyer journeys. You can execute very powerful campaigns with tons of triggers, actions, and filtering options. I really liked their training, including the HubSpot academy training which are built very professionally. The way they present their e-Learning platform makes the information easy to digest and ultimately understand the inbound marketing methodology. That is in itself worth the cost of admission, even though this is provided free of charge.

Nachteile: HubSpot Marketing is an excellent solution, undoubtedly, but you will get about 80% of the features if you host your website externally. Initially, they will assess if your site can be migrated to their platform. I imagine plenty of people would rather not do that. If you want a solution that you have to marry, then HubSpot will be okay for you. They say you can utilize the majority of HubSpot features without hosting, and that is true, but some of their more advanced features such as A/B testing content on web pages or Smart Content will not be utilized. You can still utilize workflows, drip campaigns, and so forth...but these features are only available in the per month plan. Additionally, if you run multiple websites, you must have their per month plan, which is well out of our budget. On top of that, there are certain modules (i.e. paid campaign tracking, additional contacts) that they will charge additional for. For every 1000 contacts past 1000 you get with the package, they will charge an additional monthly fee. There is also a fairly high onboarding cost. You are also required to commit to one year of their services. All in all we could not afford to do business with HubSpot because A) we didn't want to move our websites under their platform and B) their price point was not accommodating to our budget. As far as features and functionality...it's all you really need for marketing automation. Their CRM is lackluster though if you want true alignment!

Automatisch übersetzt. Zeige Originalbewertung

Easy-to-use but robust software that delivers value for any-sized copmany

5/5
Gesamt
4 / 5
Bedienkomfort
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
5 / 5
Preis-Leistungs-Verhältnis

Kommentare: Tracking all data from content to marketing automation within a single platform is extremely helpful for us. We've been able to align more in our inbound and outbound efforts and have the ability to create simple or sophisticated marketing plans with HubSpot.

Vorteile: Customized dashboard for a quick snapshot to help track our department's KPIs
Support is responsive and always prompt to help answer your inquiries. They are currently in beta for live chat and I love that instant answers to your problems. They also send email follow-ups to make sure you're happy.
Knowledge-base is excellent to help solve problems you come across on the platform or in marketing in general.
HubSpot Academy is an excellent resource to learn about important topics in Marketing, Sales, and Design. They're always updating materials for the courses and you get certified at the end of so many lessons, which is a bonus for any LinkedIn profile or resume.
Robust amount of features and tactics to use within the platform but not necessary to use them all. Great for any-sized companies.
Ability to request product features from the community
User-friendly Workflows tool that allows you to create a workflow process using different elements of data.

Nachteile: Changes are always rolling out, which can be hard to keep up-to-date on them all
Not fully prepared for features getting removed, renamed or consolidated. We have to play catch-up at times to adjust to what has changed.
Design Manager is confusing for someone without coding knowledge. Really wish they would integrate a drop and drag feature to create simple emails and landing pages, most importantly.
Reporting from the Sales vs. Marketing dashboard can be confusing. I get two different metrics in certain cases, but it's because one's default is different than the other.
Can't create lists of accounts/companies, for company's running an ABM program.
Can't add external landing pages to Campaigns in HubSpot, only HubSpot created landing pages, which makes reporting cumbersome.