--- description: Detaillierte Informationen über Listrak zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Schweiz. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Listrak Kosten, Erfahrungen & Bewertungen - Capterra Schweiz 2026 --- Breadcrumb: [Startseite](/) > [E-Mail Marketing Software](/directory/30013/email-marketing/software) > [Listrak](/software/64230/listrak) # Listrak Canonical: https://www.capterra.ch/software/64230/listrak Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.ch/software/64230/listrak?page=2) > Eine integrierte Marketing-Plattform, die für Einzelhändler entwickelt wurde, um folgende Ergebnisse zu erzielen: mehr Engagement, Umsatz und Loyalität an jedem Kontaktpunkt. > > Bewertung: **3.9/5** von 23 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Übersicht ### Wer verwendet Listrak? Für Marketingspezialisten und Unternehmen jeder Größe. ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **3.9/5** | 23 Nutzerbewertungen | | Bedienkomfort | 3.7/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 4.0/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 3.7/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 4.0/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 70% | (7/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: Listrak - **Gegründet**: 2000 ## Gewerblicher Kontext - **Preismodell**: (Gratis Testen) - **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1'000, 1'001–5'000, 5'001–10'000, 10'000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Windows (Desktop) - **Unterstützte Sprachen**: Englisch - **Verfügbare Länder**: Kanada, Vereinigte Staaten ## Funktionen - Abonnenten-Management - Aktivitäts-Dashboard - Alarmfunktion / Benachrichtigungen - Anpassbare Felder - Anpassbare Vorlagen - Automatische Antworten - Berichterstattung / Analyse - CAN-SPAM Compliance - CRM-Systeme - Daten-Import / -Export - E-Mail Marketing - E-Mail-Management - E-Mail-Tracking - Ereignisgesteuerte Aktionen - Feedback-Management - Geplanter Nachrichtenversand - Kampagnenanalysen - Kampagnenmanagement - Kampagnenplanung - Kampagnenplanung - Kommunikationsmanagement - Kontaktmanagement - Konversion-Tracking - Kundenerlebnis-Management - Kundenhistorie - Kundensegmentierung - Lead-Qualifizierung - Leadmanagement - Marketing-Automatisierung - Massen-SMS - Mehrsprachig - Mobile Coupons - Mobile Optimization - Mobiler Zugriff - Multi-Channel-Kommunikation - Nachrichten-Personalisierung - Push-Benachrichtigungen - ROI Tracking - SMS Marketing - Segmentierung - Social Marketing - Third-Party Integrations - Verfolgung von Interaktionen - Visuelle Analytik - Vorlagen-Management - WYSIWYG-Editor - Websitebesucher-Nachverfolgung - Workflow-Management - Zielseiten / Web-Formulare - Zwei-Wege-Messaging ... und 4 weitere Funktionen ## Optionen für Kundensupport - E-Mail/Helpdesk - FAQ/Forum - Wissensdatenbank - Telefon-Support - 24/7 Live-Support - Chat ## Category - [E-Mail Marketing Software](https://www.capterra.ch/directory/30013/email-marketing/software) ## Ähnliche Kategorien - [E-Mail Marketing Software](https://www.capterra.ch/directory/30013/email-marketing/software) - [CRM-Systeme](https://www.capterra.ch/directory/2/customer-relationship-management/software) - [Marketing Automation Tools](https://www.capterra.ch/directory/6/marketing-automation/software) - [SMS Marketing Software](https://www.capterra.ch/directory/30842/sms-marketing/software) - [Mobile Marketing Software](https://www.capterra.ch/directory/31308/mobile-marketing/software) ## Alternativen 1. [HubSpot Marketing Hub](https://www.capterra.ch/software/171840/hubspot-marketing) — 4.5/5 (6251 reviews) 2. [Systeme.io](https://www.capterra.ch/software/198994/systeme) — 4.8/5 (2128 reviews) 3. [Brevo](https://www.capterra.ch/software/132996/brevo) — 4.6/5 (3512 reviews) 4. [ActiveCampaign](https://www.capterra.ch/software/79367/activecampaign) — 4.6/5 (2568 reviews) 5. [MailerLite](https://www.capterra.ch/software/136603/mailerlite) — 4.7/5 (2322 reviews) ## Nutzerbewertungen ### "Very valuable tool" — 5.0/5 > **Shari** | *5. Dezember 2019* | Bekleidung & Mode | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: The Conductor tool to deploy emails is very user friendly. They continue to build out new functionality to add value to the email channel. > > **Nachteile**: Their analytics dashboard could use a revamp. Need to visit multiple places to find similar data. Not intuitive. > > Really appreciate the Listrak team. The \[SENSITIVE CONTENT HIDDEN\] is personable , my account managers are responsive, and support is always helpful and speedy. ----- ### "GHF & Listrak" — 5.0/5 > **Mike** | *11. Dezember 2023* | Möbel | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: I tried to leave detailed comments in each of the previous categories, but I couldn't move forward until I wiped them out. So here, I'll say that the platform has been great to use. We have our advertising agency actually deploy our of the platform while my team provides the content. We have lead capture set up off our website. We are in the process of integrating a direct weekly feed of customer transactions for both analytics and a "thank you for your purchase" email with a video embedded from our owners. Thew reporting is great, our Listrak rep is very attentive to both the agency and us as the direct client. We've found the platform very expandable. I wish I'd known the SMS capability before I pulled the trigger with another platform ( which I'm happy with, but would rather keep all the communications under one roof). Our agency like the platform as well ( we brought it to them). > > **Nachteile**: Can't think of any. In the future I hope to roll in SMS. > > The "Pro's" commentary sums it up. Both the agency and the client like the platform and will continue to use it, hopefully in a more robust way. ----- ### "A Trap for Modern Ecommerce Teams: Avoid Listrak" — 1.0/5 > **Verifizierter Rezensent** | *22. Juli 2026* | Luxusgüter & Schmuck | Empfehlungsbewertung: 0.0/10 > > **Vorteile**: On the functional side, the platform’s core behavioral workflows get the job done. Automated triggers for shopping cart \& browse abandonment respond accurately to real-time site activity. When combined with dynamic product recommendations, these underlying retention journeys effectively monetize active store traffic in the background with minimal effort. > > **Nachteile**: Listrak actively hinders team productivity through predatory contract terms, high staff turnover, and an outdated platform. They rely on auto-renewal traps without advance notification and resort to legal posturing when you attempt to offboard at the end of your contract. On top of aggressive account practices, the vendor support is practically nonexistent due to constant account manager turnover—innovating or setting up new workflows just gets you directed to self-service help articles. The software itself feels like a relic from fifteen years ago, creating endless operational friction for basic campaign setup and forcing teams to do manual work outside the platform just to pull clean performance reporting. Modern ecommerce brands looking for agility, seamless execution, and a fair partnership should look elsewhere. > > Having been a Listrak customer for a decade, I’ve watched this relationship go from a strong, reliable partnership to a complete operational burden. The platform hasn't kept pace with modern ecommerce standards, support has devolved into endless account manager churn and generic help docs, and the overall experience over time has just gotten horrible. To make matters worse, as we actively work to exit the relationship, they are pulling out every aggressive contract trick in the book to keep us trapped. It’s clear that rather than investing in building a competitive, modern platform that naturally retains clients, they rely on coercive contract traps because that’s the only way they can prevent customers from walking out the door. ----- ### "Enjoyed using Listrak" — 5.0/5 > **Manny** | *14. Juni 2021* | Verbraucherdienste | Empfehlungsbewertung: 9.0/10 > > **Vorteile**: This was the first ESP with my current company that I have used. While it was already selected and in place, there were some improvements we wanted to do. The live chat customer service people were pretty good, I still remember \[SENSITIVE CONTENT HIDDEN\] and he was my go-to guy whenever I could chat him directly. He was awesome and saved a lot of headache and aggravation when our account manager was \[SENSITIVE CONTENT HIDDEN\]. > > **Nachteile**: I enjoyed working with the ESP. As I wasn't part of the onboarding process, learning/using their automated flow series was difficult. They didn't include marketing automated emails in their initial package and were quite expensive on a monthly and set-up fee price. Ultimately it's what caused us to move away from them. We also had several account managers and one was pretty terrible so that didn't help. > > Overall, really liked Listrak. Their analytics dashboard and what we were looking at was easy to get to, clean and readily available without having to dig. ----- ### "Have been using them for years" — 5.0/5 > **Verifizierter Rezensent** | *12. September 2018* | Einzelhandel | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: I love Listrak's dedication to my company and team. They are always looking for better ways to improve the account and support my team. > > **Nachteile**: Sometimes their technology is not exactly what we need. I mean that we tend to have a complicated way/process that sometimes does not jive with their system. So really its not their fault, we just have a complicated business. > > Overall I would recommend Listrak. I have been using them as my ESP for 5 years now and have had great success building my program and campaigns. ----- Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.ch/software/64230/listrak?page=2) ## Links - [Auf Capterra anzeigen](https://www.capterra.ch/software/64230/listrak) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Strukturierte Daten