---
description: Detaillierte Informationen über XM for Strategy & Research zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Schweiz.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: XM for Strategy & Research Kosten, Erfahrungen & Bewertungen - Capterra Schweiz 2026
---

Breadcrumb: [Startseite](/) > [Umfragetools](/directory/30092/survey/software) > [XM for Strategy & Research](/software/72396/strategy-and-research)

# XM for Strategy & Research

Canonical: https://www.capterra.ch/software/72396/strategy-and-research

Seite: 1 / 18\
Weiter: [Nächste Seite](https://www.capterra.ch/software/72396/strategy-and-research?page=2)

> Qualtrics Strategy \&amp; Research Eine Plattform für Ihre gesamtes Experience Management. Aus Forschung Erkenntnisse gewinnen und in Handlungen umsetzen.
> 
> Bewertung: **4.7/5** von 425 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet XM for Strategy & Research?

Unternehmen jeder Größe, die sich eine Forschungsplattform wünschen mit der sie tiefgreifende Einblicke erhalten und so Veränderungen, Impulse und Wachstum vorantreiben können.

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.7/5** | 425 Nutzerbewertungen |
| Bedienkomfort | 4.4/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 4.6/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 4.4/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.6/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 90% | (9/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Qualtrics
- **Region**: Palo Alto, USA
- **Gegründet**: 2013

## Gewerblicher Kontext

- **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1'000, 1'001–5'000, 5'001–10'000, 10'000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (mobil), iPhone (mobil), iPad (mobil)
- **Unterstützte Sprachen**: Chinesisch, Chinesisch (traditionell), Deutsch, Englisch, Finnisch, Französisch, Irisch, Italienisch, Japanisch, Koreanisch, Niederländisch, Spanisch
- **Verfügbare Länder**: Argentinien, Australien, Belgien, Brasilien, Chile, China, Costa Rica, Deutschland, Frankreich, Indien, Irland, Italien, Japan, Kanada, Kolumbien, Mexiko, Niederlande, Puerto Rico, Schweiz, Spanien und 5 weitere

## Funktionen

- A/B Testing
- Alarmfunktion / Benachrichtigungen
- Anpassbare Fragen
- Befragungs-/Umfragemanagement
- Berichterstattung und Statistik
- Brand Guidelines
- Dashboard Software
- Daten-Import / -Export
- Datenvisualisierung
- Drag-and-Drop
- E-Mail Marketing
- Feedback-Management
- Fragen-Verzweigung
- Fragenkatalog
- Kundensegmentierung
- Marktdatenanalyse
- Maschinelles Lernen
- Multi-Channel-Vertrieb
- Multichannel-Datenerfassung
- Multivariate Tests
- Nachverfolgung der Marken
- Nutzerforschungsanalyse
- Offline-Antwort-Sammlung
- Panel-Management
- Preisanalytik
- Prototyp-Erstellung
- Prädiktive Analytik
- Prädiktive Preismodelle
- Quantitative Metriken
- Real-Time Analytics
- Rentabilitätsanalyse
- Risikokarten
- Social Media-Überwachung
- Split-Tests
- Suchen / filtern
- Tests der Benutzerfreundlichkeit
- Textanalyse
- Third-Party Integrations
- URL-Anpassung
- Umfragen & Feedback
- Umfragenerstellung
- Verhaltens-Tracking
- Verzweigungslogik
- Videoaufzeichnung / Transkription
- Visueller Editor
- Website-Überwachung
- Werkzeuge zur Zusammenarbeit
- Wettbewerbsanalyse
- Workflow-Management
- Überwachung

... und 14 weitere Funktionen

## Integrationen (41 insgesamt)

- Adobe Analytics
- Annex Cloud Loyalty Experience Platform
- BHN Rewards
- Chattermill
- ClickTale
- Contentsquare
- DataGrail
- Dynamics 365 Business Central
- Freshdesk
- Fuel Cycle
- Fullstory
- Genesys Cloud CX
- Glassbox
- Grade.us
- HubSpot CRM

... und 26 weitere Integrationen

## Optionen für Kundensupport

- E-Mail/Helpdesk
- FAQ/Forum
- Wissensdatenbank
- Telefon-Support
- 24/7 Live-Support
- Chat

## Category

- [Umfragetools](https://www.capterra.ch/directory/30092/survey/software)

## Ähnliche Kategorien

- [Umfragetools](https://www.capterra.ch/directory/30092/survey/software)
- [UX-Tools](https://www.capterra.ch/directory/31036/ux/software)
- [KI Tools](https://www.capterra.ch/directory/30938/artificial-intelligence/software)
- [User Testing Software](https://www.capterra.ch/directory/32295/user-testing/software)
- [CEM Software (Customer Experience Management)](https://www.capterra.ch/directory/30671/customer-experience/software)

## Alternativen

1. [Typeform](https://www.capterra.ch/software/137289/typeform) — 4.7/5 (964 reviews)
2. [Lucky Orange](https://www.capterra.ch/software/150695/lucky-orange) — 4.7/5 (260 reviews)
3. [SurveyMonkey](https://www.capterra.ch/software/32728/surveymonkey) — 4.6/5 (10455 reviews)
4. [Jotform](https://www.capterra.ch/software/158456/jotform-4-0) — 4.7/5 (2885 reviews)
5. [QuestionPro](https://www.capterra.ch/software/135455/questionpro) — 4.8/5 (529 reviews)

## Nutzerbewertungen

### "Flexible, Powerful Tool with a Learning Curve" — 4.0/5

> **Ginger** | *9. Juli 2025* | Bildungsmanagement | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: Qualtrics XM is a powerful, flexible tool that can perform funtions as basic as a survey on lunch preferences to research surveys with IRB-required anonymity. The variety of question types, delivery methods, collaboration options, and export settings make Qualtrics a versatile tool for a wide variety of settings.
> 
> **Nachteile**: Due to its capacity for high-level performance, many of the tools, options, and settings are not intuitive. Significant time and effort along with thorough training are needed to make use of all the features available to Qualtrics XM users.
> 
> Overall, using Qualtrics XM has been a positive experience. Mostly I and my team used it for collecting basic data, however, when I had the opportunity to use it for research data collection, I was impressed with the flexibility of the settings and logic to deploy a high-level, IRB-approved survey. It just took some time to learn it, and that's not necessarily a bad thing.

-----

### "By far the best survey platform out there." — 5.0/5

> **Verifizierter Rezensent** | *20. April 2026* | Marktforschung | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: By far the best survey platform out there. A comprehensive suite inclusive of survey design, survey outreach, panel management, and analytics.
> 
> **Nachteile**: The biggest pain point is that you cannot tag your panelists to different topics. You can only overwrite existing information.
> 
> Very positive--not major complaints, and the customer service team is also very knowledgable and timely in responding to your resquests.

-----

### "Good product held by poor support and reporting options" — 3.0/5

> **Verifizierter Rezensent** | *10. Februar 2026* | Hochschulbildung | Empfehlungsbewertung: 2.0/10
> 
> **Vorteile**: Advanced survey logic, routing, skip logic. Advanced question types, workflows, survey distribution methods
> 
> **Nachteile**: Poor customer service. Poor reliability, changes nad updates are made in a haphazard manner. Reporting (even the Results Dashboard) is lacking in functionality.
> 
> Good tool for collection data, mediocre (at best) for reporting and analysis of results. Terrible customer support - I cannot stress this enough

-----

### "XM for Strategy" — 5.0/5

> **Tahir** | *3. März 2025* | Marktforschung | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: I like the was we can see how the research is communicated
> 
> **Nachteile**: There could be more indepth information given on the research
> 
> it is considered a powerful tool for market research and strategic insights generation across various industries.

-----

### "Designed to Advance your metrics" — 5.0/5

> **Andrew** | *3. September 2019* | Hochschulbildung | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: The most useful part of Qualtrics is the depth of analytics you receive on your surveys, questionnaires, and other tools. In real time, as you develop your surveys you are given insights into how your data can be analyzed. It is designed to help you get the data you need back without asking unnecessary questions. The menu for building out surveys is very easy to use and the number of options and variety in types of questions gives you the ability to develop them exactly how you want. Conditional formatting is easy to implement, and there are many ways to incorporate other media into your survey/questionnaire. The surveys are built to be compatible in mobile without any additional design input as well.
> 
> **Nachteile**: At times Qualtrics is a more powerful tool than you need. I find that there are some users who adapt to Qualtrics quickly, but others simply do not need it. If you are asking straight-forward surveys and only need basic analysis, you can find easier and lower cost tools. Some people can be overwhelmed by the options and the "analysis" that come with the variety of question-types. That being said, this can be a one-size-fits-all solution, but there will be some training and trial and error involved.
> 
> This tools is fantastic for working with our Faculty and Researchers. They expect in-depth analysis and appreciate the power of Qualtrics. Our staff and administrative personnel have all learned to use Qualtrics and most of my co-workers find it easy to use and can adapt it to their various needs. This is a great option for anyone looking for a variety of analytics for surveying, and can be adapted to simpler projects as well.

-----

Seite: 1 / 18\
Weiter: [Nächste Seite](https://www.capterra.ch/software/72396/strategy-and-research?page=2)

## Links

- [Auf Capterra anzeigen](https://www.capterra.ch/software/72396/strategy-and-research)

## Diese Seite ist in den folgenden Sprachen verfügbar

| Sprache | URL |
| de | <https://www.capterra.com.de/software/72396/strategy-and-research> |
| de-AT | <https://www.capterra.at/software/72396/strategy-and-research> |
| de-CH | <https://www.capterra.ch/software/72396/strategy-and-research> |
| en | <https://www.capterra.com/p/72396/Strategy-and-Research/> |
| en-AE | <https://www.capterra.ae/software/72396/strategy-and-research> |
| en-AU | <https://www.capterra.com.au/software/72396/strategy-and-research> |
| en-CA | <https://www.capterra.ca/software/72396/strategy-and-research> |
| en-GB | <https://www.capterra.co.uk/software/72396/strategy-and-research> |
| en-IE | <https://www.capterra.ie/software/72396/strategy-and-research> |
| en-IL | <https://www.capterra.co.il/software/72396/strategy-and-research> |
| en-IN | <https://www.capterra.in/software/72396/strategy-and-research> |
| en-NZ | <https://www.capterra.co.nz/software/72396/strategy-and-research> |
| en-SG | <https://www.capterra.com.sg/software/72396/strategy-and-research> |
| en-ZA | <https://www.capterra.co.za/software/72396/strategy-and-research> |
| es | <https://www.capterra.es/software/72396/strategy-and-research> |
| es-AR | <https://www.capterra.com.ar/software/72396/strategy-and-research> |
| es-CL | <https://www.capterra.cl/software/72396/strategy-and-research> |
| es-CO | <https://www.capterra.co/software/72396/strategy-and-research> |
| es-CR | <https://www.capterra.co.cr/software/72396/strategy-and-research> |
| es-DO | <https://www.capterra.do/software/72396/strategy-and-research> |
| es-EC | <https://www.capterra.ec/software/72396/strategy-and-research> |
| es-MX | <https://www.capterra.mx/software/72396/strategy-and-research> |
| es-PA | <https://www.capterra.com.pa/software/72396/strategy-and-research> |
| es-PE | <https://www.capterra.pe/software/72396/strategy-and-research> |
| fr | <https://www.capterra.fr/software/72396/strategy-and-research> |
| fr-BE | <https://fr.capterra.be/software/72396/strategy-and-research> |
| fr-CA | <https://fr.capterra.ca/software/72396/strategy-and-research> |
| fr-LU | <https://www.capterra.lu/software/72396/strategy-and-research> |
| it | <https://www.capterra.it/software/72396/strategy-and-research> |
| ja | <https://www.capterra.jp/software/72396/strategy-and-research> |
| nb | <https://www.capterra.no/software/72396/strategy-and-research> |
| nl | <https://www.capterra.nl/software/72396/strategy-and-research> |
| nl-BE | <https://www.capterra.be/software/72396/strategy-and-research> |
| pt | <https://www.capterra.com.br/software/72396/strategy-and-research> |
| pt-PT | <https://www.capterra.pt/software/72396/strategy-and-research> |
| sv | <https://www.capterra.se/software/72396/strategy-and-research> |

-----

## Strukturierte Daten

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra hilft Millionen von Nutzern die richtige Software für ihr Unternehmen in der Schweiz zu finden – Vergleiche Tausende von Bewertungen & Ratings von top Softwareanwendungen.","email":"info@capterra.ch","url":"https://www.capterra.ch/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.ch/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"XM for Strategy & Research","description":"Qualtrics Strategy &amp; Research ist die führende Experience Management Plattform zur Erfassung, Analyse und Auswertung von Daten. Mit den flexiblen Funktionen unserer Plattform können Sie effiziente und komplexe Umfragen einfach per Drag &amp; Drop erstellen. Dabei haben Sie alle Abläufe jederzeit unter Kontrolle. Greifen Sie auf über 100 Fragetypen zu und nutzen Sie eingebettete Daten, Verzweigungen, Anzeigelogik, Quoten, E-Mail-Trigger, Mobil- und Offline-Kompatibilität, Randomisierung und alle erdenklichen erweiterten Funktionen. Unser Team aus Branchenexperten unterstützt Sie bei den ersten Schritten!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/05cab5c7-f4a7-4943-816f-53d1ed2d044a.png","url":"https://www.capterra.ch/software/72396/strategy-and-research","@id":"https://www.capterra.ch/software/72396/strategy-and-research#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ch/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":425},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.ch/software/72396/strategy-and-research#faqs","@type":"FAQPage","mainEntity":[{"name":"Was ist XM for Strategy & Research?","@type":"Question","acceptedAnswer":{"text":"Qualtrics Strategy & Research ist die führende Experience Management Plattform zur Erfassung, Analyse und Auswertung von Daten. Mit den flexiblen Funktionen unserer Plattform können Sie effiziente und komplexe Umfragen einfach per Drag & Drop erstellen. Dabei haben Sie alle Abläufe jederzeit unter Kontrolle. Greifen Sie auf über 100 Fragetypen zu und nutzen Sie eingebettete Daten, Verzweigungen, Anzeigelogik, Quoten, E-Mail-Trigger, Mobil- und Offline-Kompatibilität, Randomisierung und alle erdenklichen erweiterten Funktionen. Unser Team aus Branchenexperten unterstützt Sie bei den ersten Schritten!","@type":"Answer"}},{"name":"Wer verwendet XM for Strategy & Research?","@type":"Question","acceptedAnswer":{"text":"Unternehmen jeder Größe, die sich eine Forschungsplattform wünschen mit der sie tiefgreifende Einblicke erhalten und so Veränderungen, Impulse und Wachstum vorantreiben können.","@type":"Answer"}}]},{"@id":"https://www.capterra.ch/software/72396/strategy-and-research#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Startseite","position":1,"item":"/","@type":"ListItem"},{"name":"Umfragetools","position":2,"item":"/directory/30092/survey/software","@type":"ListItem"},{"name":"XM for Strategy & Research","position":3,"item":"/software/72396/strategy-and-research","@type":"ListItem"}]}]}
</script>
